Today, we’re thrilled to announce that ShipInsure has acquired EcoCart. Together, we’re now one company with one mission: to own the post-purchase experience end-to-end. The combined platform spans package protection and sustainability, serving thousands of merchants and protecting millions of orders every month.
Why We Did This
The post-purchase moment is one of the most important — and most fragmented — parts of e-commerce. Today, merchants are forced to bolt together point solutions for package protection, sustainability, order tracking, returns, cashback, and order editing. Each tool adds another integration, another vendor, another line item, and another seam in the customer experience.
We believe merchants deserve better. ShipInsure was founded on a simple thesis: the post-purchase experience should be owned end-to-end, in one platform, built around making the merchant the hero.
EcoCart brings exactly the pieces that accelerate that vision: an established merchant base of leading DTC brands, proven checkout infrastructure that has processed millions of orders, and deep expertise in the post-purchase widget and checkout layer — the exact surface area where this experience is won or lost.
Put simply: ShipInsure’s growth engine, combined with EcoCart’s technology foundation, means we can scale without compromise.
What EcoCart Built
EcoCart’s story is one of the standout journeys in e-commerce sustainability:
- Founded in 2019 and backed by top-tier investors with $18M raised
- Grew to $5M ARR at 60% year-over-year growth
- Pioneered carbon-neutral checkout for e-commerce, offsetting 400M+ lbs of Co2e across 10M+ orders
- Built trusted relationships with over 2,000 leading DTC brands, including Walmart and Cotopaxi
EcoCart didn’t just build a product — it built a movement, proving that sustainability could live natively inside the checkout experience and that customers would embrace it.
Why This Is Exciting for ShipInsure
This acquisition is a step-change for our platform:
- An instantly expanded merchant footprint — and expanded checkout real estate across thousands of storefronts
- A combined entity crossing $10M in ARR
- Sustainability as a differentiator inside the protection offering — merchants can now offer package protection and carbon-neutral shipping in a single widget, turning two point solutions into one seamless customer experience
- Creating an all-in-one post-purchase platform — from protection and sustainability to cashback, returns, satisfaction guarantee, and order editing, merchants can deliver a smoother experience without stitching together additional vendors.
From Our Leaders
“From day one, our goal has been to give merchants a post-purchase experience they’re proud of — one that protects their customers, their revenue, and their brand. EcoCart’s team, technology, and merchant relationships accelerate that vision by years. We couldn’t be more excited about what we’re building together.” — David Dustin, CEO, ShipInsure
“We built EcoCart to make e-commerce more sustainable for merchants, customers, and the planet. Joining forces with ShipInsure means that mission now lives inside a bigger, faster-growing platform with the momentum to bring it to thousands more brands. I’ve never been more confident in where this is headed.” — Dane Baker, CEO, EcoCart
What This Means for Merchants and Customers
If you’re an existing EcoCart or ShipInsure merchant: Your integrations, your widgets, and your account teams continue exactly as they are today.
What changes is what’s coming next:
- A unified post-purchase widget combining protection and sustainability in one experience
- Cross-platform benefits — EcoCart merchants get access to ShipInsure’s package protection, and ShipInsure merchants get access to carbon-neutral checkout
- A faster roadmap, with more of the post-purchase experience, including cashback, order editing, returns, satisfaction guarantees, tracking, and claims, into one unified platform.
What’s Next
This is day one. Over the coming months, we’ll be rolling out the unified platform to all merchants, and we’re just getting started on our vision for what post-purchase can be.
If you’re a merchant who wants to see what the combined platform can do for your store, book a demo →
– The ShipInsure + EcoCart Team



